Print Basics: RGB Versus CMYK
The colours on your website don’t quite match your business cards. Your latest flyers are clashing with your trade booth banners. And your promotional video is looking decidedly washed out on your client’s monitor.

What happened?

First impressions are 94% design related [1], so a little colour knowledge can make a big difference to your bottom line. Take our crash course on what every business needs to know about colour from your printer to your monitor and how you can make sure every brochure and browser shows your business at its very best.

RGB, CMYK, ETC?

If you’ve ever replaced a colour toner cartridge or adjusted your display properties, you’ve probably noticed different abbreviations for how to describe colours. RGB and
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